True North is a trend setting solutions business firm. The agency encourages businesses to think outside the box to solve their most challenging problems. This company connects, consults and creates through various vehicles including the official newcomer + relocation Guide to Greater Gainesville Publication, Guide to Greater Gainesville online, the digital magazine and now their newest product, the Guide Directory App. At 35,000 copies they have by far the largest reach of any print publication in our area. Combined with their refreshed website, the digital magazine, the largest social media reach and the launch of the new directory online and mobile app, The Guide brand has the most comprehensive multi-channel approach to maximize visibility and brand awareness for businesses. Other vehicles include business consulting through insights and analytics, strategy and design, marketing and PR, board development, talent placement and culture or building unique experiences with events.